StoneArch has been named a finalist for three 2016 Medical Marketing and Media (MM&M) awards, including Small Healthcare Agency of the Year.

The agency’s Through it all campaign for Medela is a finalist for two MM&M Awards (Best Branded Website for Consumers and Best Multichannel Campaign), and for a Healthcare Marketing IMPACT Award (Best Integrated Campaign), sponsored by Modern Healthcare and Ad Age.

The brand and integrated marketing campaign for Medela features advice and support from millennial families around the nation about how they make breastfeeding work. It helped generate meaningful conversations from mom to mom via social media, and has already picked up a Bronze Telly Award.

New client partnerships
In other agency news, StoneArch recently announced three new client partnerships. RedBrick Health is a leading health engagement technology and services company that helps their customers reinvigorate and improve the performance of their population health and well-being initiatives. Veran Medical Technologies is focused on the early diagnosis of cancer, and their thoracic navigation technology is helping save lives. Spectranetics specializes in clinical solutions for preventing and treating cardiovascular disease and its complications.

About the awards
The MM&M Awards honor the best in healthcare marketing, communications and media, as well as the people behind the work. The Healthcare Marketing IMPACT Awards celebrate “work being done to create and implement ethical messaging in healthcare,” according to Ad Age, in addition to recognizing the industry’s best in advertising, marketing and communications campaigns.